Our Story

Over 1,000 products!

Did you know?

Our Dance Trends brand is known for its distinct style, with all of our costumes designed in-house. Each piece is carefully crafted to capture the essence
of feminine power and storytelling through dance, allowing every woman to feel like a winner and express her emotions through her attire.

Aside from our own designed brand, we also stock Studio 7, Just For Kix, PW Dancewear, Laylas Dance, and more, making us the largest dance brand supplier in Australia!
A wide range of dance costumes, dancewear, custom uniforms, accessories, and dance gifts can be found here.

Mission

Everyone can
dress like a winner!

Everyone can feel and dress like a winner! Our mission is to empower you to express your emotions and storytelling through dance with our attire.

How it all started?

It all began in 2011, when Joe decided to simplify costume ordering and make a platform available to teachers and the general public.

Dance Trends Australia was founded in 2011 by Company Director, Joe Rose, after owning a Dance Studio she found costume ordering time-consuming and tedious with having to fax through orders, she wanted to simplify the process. Dance Trends Australia was established as a retail e-commerce dance costume business with one goal in mind, to make purchasing costumes as easy and as convenient as possible by selling off-the-rack dance costumes.

Dance Trends was the first company in Australia to offer online purchasing of costumes without the need for dance teachers, who are often time-poor to process costume orders for solo students. Our website simplifies costume ordering for both parents and Dance Teachers.

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Dress like a winner!

Our Team

Director

Joe Rose

ā€¢ Cert V in Information Technology
ā€¢ Cert IV in Small Business Management
ā€¢ Cert IV Business Administration

Graphic & Costume Designer

Michelle

ā€¢ Bachelor of Communication Design
ā€¢ Cert III Design Fundamentals
ā€¢ Cert IV Business Administration

Chartered Accountant & Fund Managerā€‹

Russell

ā€¢ FCA / Fellow Institute of Chartered
ā€¢ Accountants in AUS and NZ
ā€¢ CTA Certified Taxation Agent

Design Assistant

Samantha

ā€¢ Design Fundamentals

Team Motivator & Supervisor

Roger

ā€¢ Roger strolled off after we asked him for his qualifications